When A Fake Quote Meets A Real One

Every time I see someone post that John Wayne "Life is hard" meme, I just shake my head in frustration as I realize so few have seen the motion picture it originated from.

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Sidewinder’s View: What Keeps You Alive (2018)

How are viewers supposed to remain invested in a movie character’s survival when the character themselves don’t behave as if they are? When their decisions become infuriatingly counterintuitive and reckless?